Finished reading yet another book - Blogwild: A Guide for Small Business Blogging, a book targetted to the non-tech-savvy internet users. It tries to explain all about the fun, enjoyment and benefit of blogging. It covers topics ranging from - titles to tag line, posts, permalinks, comments, archives, authors, blogrolls, feeds to trackbacks.
It goes back to the history of blogging too and tries to give you an insight on how online publications started which eventually came to be the blogs of today’s world. The book also assures us that the general blog audience are
- older and more matured audience
- have money and are willing to spend
- willing to shop online
It also discusses about the benefit of blogs with respect to business. How blogs can help market and promot businesses? And eventually how blogs can help make money? Why and how to separate blogs - business, personal, et al. Go ahead and read this blog if you have a blog or planning to have.
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